The UAE Real Estate Landscape
The UAE property market is unique in the world. Off-plan represents a huge share of commissions. Bayut and Property Finder dominate buyer discovery. WhatsApp is how 90% of conversations happen. RERA, DLD, and Oqood are non-negotiable compliance layers — not optional extras.
Generic CRMs built for US SaaS sales teams cannot handle any of this natively. They were never designed for it. WIYO was — from line one of code.
